I’ve been squealing with delight seeing all the beautiful Oobis in their new Winter 2013 outfits! When I was designing the range I looked to Pinterest for a little bit of inspiration. The beautiful deep reds of the winter pear caught my eye. It was lovely to see Alana (5yrs) and Olivia (3yrs) looking so cute and happy in our See More…

When I’m designing a dress, I first make it all happen on paper, hand sketched. It’s an idea in my head that I need to get out. From that moment there are so many elements and processes that go into creating the finished design. The sketch is turned into a pattern, the fabric is designed by me and printed in See More…